The Growth Method Case Study

The Growth Method Case Study: Peterson Builders


 

Peterson Builders, Inc. (PBI) is a residential, commercial and multi-family construction company at a critical stage of growth. Despite strong fundamentals, the company was struggling to gain traction and align its leadership team—resulting in stalled progress and uncertainty about the path forward.

Recognizing the need for decisive clarity, PBI engaged Sean and Laura Sullivan of The Growth Method to lead a focused, three-day SWOT designed to realign leadership, surface hard truths, and create a practical roadmap for renewed momentum.


The Challenge

At the time of the engagement, PBI’s leadership team lacked alignment around roles, expectations, and direction. Internal effort had not produced the traction the company needed, and difficult personnel decisions had been delayed longer than leadership knew was healthy.

What the company required was an objective, structured process that could cut through ambiguity, provide honest feedback, and support leadership in making decisions that would unlock progress.


The Growth Method Approach

Sean and Laura conducted a comprehensive organizational SWOT over three days, which included:

  • A full business and organizational SWOT analysis

  • Personality assessments for the three key owners

  • In-depth interviews with selected leadership and key employees

  • Clear synthesis of findings into actionable recommendations

Their approach focused on creating clarity without defensiveness—allowing leadership to see the organization as it truly was, not as they hoped it might be. By analyzing feedback across ownership, leadership, and staff, Sean and Laura helped PBI identify the root causes of misalignment and stalled momentum.


The Outcome

Armed with clear insight and direction, PBI took decisive action immediately following the engagement. Leadership and staffing decisions that had been delayed were finally addressed, including replacing employees who were no longer a fit for where the company needed to go.

The results were swift and measurable:

  • Renewed leadership alignment and accountability

  • Immediate momentum following long-overdue personnel decisions

  • A clear roadmap for growth and execution

  • Transition from stalled progress to forecasting $30M in revenue for 2026

Beyond the operational outcomes, leadership gained confidence in their ability to lead decisively and sustainably.

Client Perspective

“Our 3-day SWOT with Sean and Laura was a turning point for PBI. At the time, we were struggling to gain traction and align our leadership team. Their process gave us clarity, direction, and a practical roadmap that we immediately put to use.

They delivered a full organizational SWOT, personality assessments for our three key owners, and valuable interviews with several of our key employees. Based on the feedback they collected and analyzed, we made several leadership and staffing decisions, including replacing a couple of employees we should have moved on from long ago. That alone created immediate momentum.

The impact has been significant. Since implementing their recommendations, we’ve gone from stalled progress to forecasting $30M in revenue for 2026.

Beyond the work itself, Sean and Laura have become dear friends. They are amazing individuals with a rare talent for seeing what needs to change. We’re genuinely grateful for their help and insight and the wisdom they brought in evaluating our company.

I highly recommend The Growth Method to any company ready for real movement.”